Posts in the Category "Fat Loss"


Opportunity Cost

“the unrealized flow of utility from the alternatives a choice displaces” (Frederick, Novemsky, Wang, Dhar, & Nowlis, 2009). I saw this on a blog yesterday (credit to Justin Kompf and Tony Gentilcore) and I thought it was great and “on point”. To reach (even maintain) health and physique goals, there are choices-a lifestyle design-which must.. Read more →


Fat Loss Plateaus and Stalls

If the drop in scale weight has slowed or completely stalled, here are some random thoughts and insights, in no particular order, to help you wrap your head around it and, more importantly, what to actually do about. 1. One, the scale number doesn’t tell the entire story. There is a reason we here at.. Read more →


The top 3 foods you should avoid

People need to stop assigning morality to their foods. Ultimately, eating “bad” foods will make you feel guilty. Any time you associate an emotion with what you eat, you are headed towards a bad place. There are no inherently “good” or “bad” foods in the context of one’s overall diet. When clients first sign on.. Read more →


Fat loss tips that work

In spite of all of the fad diets, calories are still king. Count them, and do it accurately by weighing your food. Don’t over assess or obsess. Check your progress every couple weeks and adjust minimally. Stop working so hard during the week, only to throw it out the door on the weekend. Full blown.. Read more →


Hormones and fat loss

If you have a physique goal, and you have hormones issues, you can’t expect to separate the two. Hormones impact fat loss, they also impact recovery, ability to gain muscle, mood, energy, even hunger. That is the short list. If your hormones are in the tank, you should not be trying to make drastic changes.. Read more →


Coach Steph’s analogy for fat loss

My family plays a game on the phone called Clash Royal. All of us play together and it is really fun to challenge each other and/or work together. I have a point, I promise. The goal of the game is to take down the towers of the other team by playing a character card. Each.. Read more →